Free business guides: sales and marketing

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Sales and marketing

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Your sales strategy

chessEffective marketing is crucial to the success of any business. But simply understanding your market is not enough. You will need to build on your marketing plans. Copyright © BHP Information Solutions Ltd.

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Advertising

red light bulbAdvertising is the fastest and simplest way for a start-up business to let a large number of people know about its products and services. Advertising can pay off. Copyright © BHP Information Solutions Ltd.

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Selling techniques

yellow backgroundPersuading customers to part with their money may not be easy, however, the actual process is relatively straightforward with a few key pointers. Copyright © BHP Information Solutions Ltd.

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Effective PR for Startups

effective-PR-startupsEffective PR for is a way of accurately communicating with your audience, bringing a wider understanding of your company and values to potential customers. Copyright © BHP Information Solutions Ltd.

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Effective PR for SMEs

effective-PR-all

Effective Public Relations (PR) will generate good publicity, allowing you to enhance your reputation with your current, and potential, customers. Get it right. Copyright © BHP Information Solutions Ltd.

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Run a successful business guide

run-a-successful-businessOur Run a Successful Business Guide has now been updated for 2014. This report has all you need to know on setting up and running a business, from knowing the right questions to ask to getting the right answers.

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Assertiveness in business

assertiveness

Greater assertiveness in business can be the key to getting the best out of your people: increased sales, better customer service, higher productivity, happier staff. Copyright © BHP Information Solutions Ltd.

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Ecommerce

eccommerceThe internet enables you to sell online 24 hours a day to customers anywhere in the world through a fully automated sales process. Here’s how to get started. Copyright © BHP Information Solutions Ltd.

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Managing your sales team

paper chain men and women Getting the most out of your sales team is essential if you are going to achieve your company’s full potential. But it isn’t always easy. Here’s a guide to help. Copyright © BHP Information Solutions Ltd.

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Creating a brand

creating-a-brandBranding isn’t just for multinationals with huge budgets: small and medium-sized firms can create an effective brand by examining how the business works. Copyright © BHP Information Solutions Ltd.

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Improve your sales presentations

improve-your-sales-presentationsA presentation is an ideal opportunity to make a sale. You have a captive audience and it offers far more flexibility than a simple email or phone call. Copyright © BHP Information Solutions Ltd.

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